Warm greetings! My name is Ida Johnson. I’m a person who dedicated my whole life to the analysis of diverse data. The bottom line of my work is to help companies cover customers’ needs, stay competitive, and make a profit. 

Today Artificial Intelligence is a leading technology, which is really useful in operating with a huge amount of collected data. However, does it mean that smart computers are able to replace humans? I don’t think so.

My career started more than 12 years ago, so today I would like to share with you my experience. In 2010, I was hired by the eBay marketplace as a data analyst. This company showed me how a mistake in findings could cause the indignation of thousands of customers. I’ll teach you to avoid such situations and take a responsible approach to work.

After 8 years, I decided to move to Dice. The company is one of the largest technician job marketplaces in the USA. Then I was a Sr. Director of Analytics at Smule Inc. My occupation was related to improving the user experience in a music app.

For about 2 years I had been performing data analysis in IMVU. It’s a Lean Start-up company and the #1 social network with a great 3D catalog of avatars.  

Conducting any analysis is one of the most difficult and at the same time important parts of doing business. I have encountered many challenges, which you should be aware of. Also, I’m going to consider marketplaces as a tool for achieving success. Popular questions about them are:

  • What are the pros and cons of such platforms?
  • What do you need to start selling on marketplaces?
  • What are the main requirements of different websites?
  • What’s better: creating your own site or using a web resource that belongs to a marketplace?
  • How to assess the future demand for your goods?
  • How to avoid delays in the supply chain?

There is a thing you must know: most occasions may be predicted, so you have to know the basics of business analysis. I will definitely help you understand certain concepts by citing my real cases.   

I intend to move further up the career ladder: today I’m working at Anki as the head of the division of AI and Robotics analytics. It means there will be a lot of interesting things ahead. Don’t miss our new materials if you wish to make your business lucrative in the shortest possible time. Subscribe right now!